The Nineteenth at WEST
The Nineteenth is WEST’s premium neighbourhood, a long-awaited, distinguished home and land collection offering a front row seat to the manicured greens of The Grange Golf Club and the tree-lined Linear Park walking trails.
Prior to our engagement, The Nineteenth at WEST was originally launched in early 2020.
Our approach was to rebrand, clarify the offering, create engaging collateral, develop a new website and video, and implement a highly-targeted media campaign. As part of our strategy, we recommended a staged release - 8 Stages in total. We are currently releasing Stage 4, with a sales rate of 2-3 per month. This is aligned with developer expectations and represents a significant improvement for the project.